Mazda Demio 2011 goes on Sale in Japan

Mazda announced today that sales of the facelifted Mazda Demio, or Mazda2 as the rest of the world knows it, have begun in Japan.

The new Mazda2 is the company’s supermini and the target sales for its home market is 6,000 units per month.

The facelifted Mazda2 differs from its predecessor in some minor styling details, a bodyshell with increased rigidity thanks to reinforcements and a retuned suspension. Moreover, the interior is made of higher quality materials.

New to the Mazda2’s range is the 13-Skyactive engine which, according to the company, offers best in-class fuel consumption of just 30 km/lit. It does so by incorporating direct fuel injection, the world’s highest compression of 14.0:1 and Mazda’s unique “i-stop” stop-start system. It also has a technology named i-DM (intelligent Drive Master) that adds to economic, yet enjoyable driving.

The new Mazda2’s list of standard features includes Dynamic Stability Control with Traction Control System and 14-inch alloy wheels (16-inch for the Sport edition).

Mazda expects the 13-Skyactive to be the most popular in the new Mazda2’s range, accounting for 60% of the model’s total sales.

Mazda Demio 2011 goes on Sale in Japan
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